ROC Talent represents a wide range of junior models across the UK. Our roster includes confident, camera-ready children for fashion, commercial, and lifestyle campaigns. Founded by industry professionals, our agency offers a caring, personalised approach to casting - helping brands find the right talent.
How do I book child talent for a shoot with ROC?
Booking child talent with ROC is simple and fully safeguarded. Send us your brief with details of your project, dates, location and the type of child you are looking for. We’ll recommend suitable talent and handle availability, permissions and communication with parents or guardians.
All bookings follow strict safeguarding procedures, ensuring every child is supported, protected and comfortable throughout the process.
What types of campaigns use child models and junior talent?
Child models and junior talent are used across a wide range of campaigns including television commercials, e-commerce shoots, lifestyle campaigns, social media content, catalogues, family focused advertising, educational content and brand promotions. They help brands create authentic, relatable content that connects with families and younger audiences.
Can junior talent be booked for advertising and e-commerce campaigns?
Yes, junior talent is regularly booked for advertising and e-commerce campaigns across a variety of industries. From clothing brands and toy companies to family attractions and lifestyle products, child models help showcase products in a natural and engaging way. All bookings are managed with appropriate safeguarding procedures and parental involvement throughout the process.
Do child models need previous experience?
No, previous experience is not always required. Many brands look for natural personalities, confidence and authenticity rather than extensive modelling experience. Professional agencies like ROC represent a range of junior talent, from children who are new to the industry to those with experience in modelling, advertising and commercial campaigns.
