What happens on set?
- madelynwelsh
- Dec 5
- 2 min read
Featuring Mirabel, a commercial, mainboard model and presenter.
Explore more of our mainboard talent here: https://www.roctalentagency.com/mainboard-women

What happens on set…
At ROC Talent Agency, every project is a team effort - from the first client brief to the final delivery. While the finished images and videos often look effortless, there is a huge amount of creativity, work and talent that goes on behind the scenes. This post lifts the curtain on what a typical shoot day is like at ROC looking at how our team and talent work together helping to bring your campaign to life.
The brief…
Every great shoot starts with a vision.
Our team collaborates closely with clients to understand their vision, from the look and feel of the campaign to the specific requirements when casting. It may be a local shoot or national campaign; we take our time to hand match the perfect talent for the job.
Casting and Preparation….
Once the brief is confirmed our casting team steps in.
We select talent that not only fits your brief but also bring authenticity and warmth. Our talent receives key details in advance so they can arrive prepared and confident ready to step into the creative process.
On the day….
The day is when the magic happens.
From early morning shoots to last-minute adjustments our talent are always prepared and ready to adapt. They work closely with the photographer, stylists and the rest of the team to achieve the very best results on camera. The ROC team stay connected throughout, to ensure everything runs smoothly, from the first take to the final wrap.
The Results…
The final images and videos often appear on social media, across national campaigns and print but what really matters is the process behind the images. At ROC we are committed to deliver great results but also a great experience for everyone involved.
Every shoot helps to create a vision and behind every vision is a dedicated team.




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